
Few things are as frustrating and disheartening as receiving a letter or email stating that your private health insurance claim has been declined. You’ve faithfully paid your premiums, perhaps for years, anticipating that your policy would be there for you when you needed it most. The news of a declined claim can feel like a betrayal, leaving you not only disappointed but also potentially facing significant medical bills.
However, a declined claim is not necessarily the final word. In the complex world of private medical insurance (PMI), understanding why your claim was rejected, knowing your rights, and navigating the appeals process can make all the difference. This comprehensive guide aims to demystify the process, empower you with knowledge, and provide practical steps to challenge an insurer's decision. We’ll delve into the common reasons for decline, illuminate the appeals pathway, and offer insights into how you can minimise the risk of future rejections.
Before diving into the specifics of declined claims, it's vital to have a clear grasp of what private health insurance is, and critically, what it isn't.
Private health insurance in the UK offers an alternative or supplement to the National Health Service (NHS). It allows policyholders to access private healthcare services, often leading to shorter waiting lists for consultations and treatments, greater choice over specialists and hospitals, and enhanced comfort during hospital stays (e.g., private rooms). It’s designed to cover the costs of eligible acute conditions that arise after your policy has started.
When you purchase a private health insurance policy, you enter into a legal contract with the insurer. This contract, defined by your policy wording, terms and conditions, and schedule of benefits, outlines what is covered, what is excluded, and your responsibilities as a policyholder. Understanding this contractual basis is fundamental to comprehending why claims are declined.
The vast majority of declined claims stem from specific clauses within your policy or errors in the claims process. It's rarely arbitrary. Here, we unpack the most frequent reasons.
The foundation of private health insurance is medical underwriting. This is the process by which an insurer assesses your health history to determine the terms of your policy, including what conditions they will or won't cover. Understanding your underwriting type is paramount.
There are primarily three types of medical underwriting in the UK:
Table: Key Differences: Full Medical Underwriting vs. Moratorium
| Feature | Full Medical Underwriting (FMU) | Moratorium Underwriting (Morrie) |
|---|---|---|
| Upfront Info | Detailed medical questionnaire, potential GP reports. | Limited medical questions, quick setup. |
| Exclusions Set | Specific exclusions determined and applied at policy start. | General 'pre-existing' exclusion applies for a set period (e.g., 2 years). |
| Clarity | Clear from day one what is excluded. | Eligibility for past conditions determined at the point of claim. |
| Waiting Period | No general waiting period for pre-existing conditions; they are either covered or permanently excluded. | Conditions are excluded for a 'moratorium' period (e.g., 2 years symptom-free). |
| Suitability | Good for those with clear medical history, or who want certainty upfront. | Good for those with minor, resolved past issues, or who want a quick start. |
This is, by far, the most common reason for claims being declined. Insurers generally do not cover pre-existing conditions.
Table: Acute vs. Chronic Conditions (Examples)
| Feature | Acute Condition | Chronic Condition |
|---|---|---|
| Definition | Responds quickly to treatment, full recovery expected. | Needs ongoing treatment, no known cure, or recurs. |
| Coverage | Generally covered (if not pre-existing). | Generally NOT covered by private health insurance. |
| Examples | Broken arm, appendicitis, sudden infection, gallstones, single instance of tonsillitis. | Diabetes, asthma, high blood pressure, arthritis, Crohn's disease, recurring migraines, chronic back pain, eczema. |
| Claim Scenario | Claim for surgery on a new broken arm: LIKELY COVERED. | Claim for ongoing medication for asthma: DECLINED. |
Beyond pre-existing and chronic conditions, policies contain a list of standard exclusions. These are types of treatment or conditions that the insurer will never cover.
Common general exclusions include:
Additionally, with FMU, you might have specific exclusions added to your policy based on your individual medical history (e.g., 'no cover for knee-related conditions').
This is a serious issue. When you apply for insurance, you have a duty to disclose all material facts accurately and honestly. A material fact is any information that would influence an insurer's decision to offer you cover, or the terms on which they offer it.
If you fail to disclose a relevant medical condition, or provide inaccurate information (even unintentionally), the insurer may have grounds to:
Sometimes, a decline is simply due to a procedural issue:
Insurers employ medical teams to review proposed treatments for medical necessity and cost-effectiveness. ### Policy Lapsed or Payments Missed
If your policy has lapsed due to unpaid premiums, or if you miss payments, your cover will not be active, and any claims made during this period will be declined.
Some policies have initial waiting periods for specific conditions or treatments (e.g., a short waiting period for acute conditions, or longer ones for mental health support). If your claim falls within this period, it will be declined.
Table: Common Reasons for Claim Decline
| Category | Specific Reason | Example Scenario |
|---|---|---|
| Medical Underwriting | Pre-existing condition (undisclosed or excluded) | Claim for knee pain after history of knee issues not disclosed. |
| Moratorium exclusion triggered | Past back pain recurs during the 2-year moratorium. | |
| Policy Scope | Chronic condition | Claim for ongoing diabetes medication. |
| General policy exclusion (e.g., cosmetic) | Claim for liposuction for aesthetic reasons. | |
| Specific exclusion applied to policyholder | Claim for shoulder surgery when shoulders are excluded. | |
| Information & Process | Non-disclosure/Misrepresentation | Failure to mention previous heart palpitations on application. |
| Lack of pre-authorisation | Undergoes an MRI scan without insurer approval. | |
| No GP referral | Goes straight to a private consultant without GP letter. | |
| Administrative error | Hospital invoice contains incorrect procedure code. | |
| Policy Status | Lapsed policy/Missed payments | Policy cancelled due to non-payment of premiums. |
| Waiting period not met | Claims for a condition within a 30-day waiting period. |
Receiving a declined claim is frustrating, but don't panic. There's a clear process to follow.
Once you understand why your claim was declined and have gathered your evidence, you can embark on the appeals process. This typically involves two main stages: internal appeals with the insurer, and if unsuccessful, external appeal to the Financial Ombudsman Service (FOS).
Every insurer has a formal complaints procedure. This is your first port of call.
Initial Contact/Informal Discussion: Sometimes, a simple phone call to the claims department or complaints team can clarify a misunderstanding or resolve a minor administrative error. Be polite but firm, clearly stating your policy number, claim number, and why you believe the decision is incorrect.
Formal Complaint: If an informal chat doesn't resolve it, or if the issue is complex, you need to lodge a formal complaint in writing. This can often be done via a dedicated complaints email address, online form, or by post.
What to include in your appeal letter/email:
Table: Checklist for an Effective Appeal Letter
| Item | Description |
|---|---|
| Your Details | Full name, address, contact number. |
| Policy Information | Policy number, claim number. |
| Date of Decline | The date you received the decision. |
| Clear Subject Line | E.g., "Formal Complaint: Declined Claim for [Condition Name], Policy No. [X]" |
| Concise Summary of Issue | Briefly state that your claim was declined and for what reason. |
| Your Argument | Explain why you believe the decision is incorrect, referencing policy terms. |
| Supporting Evidence | List all attached documents (e.g., GP letter, policy wording). |
| Desired Outcome | Clearly state what you want (e.g., claim re-evaluated, payment for treatment). |
| Polite but Firm Tone | Maintain professionalism throughout. |
| Signature and Date | Your signature (if sending by post) and date. |
Insurer's Response: The insurer is required to acknowledge your complaint promptly (usually within 3 business days) and provide a final response within 8 weeks. If they can't meet this deadline, they must inform you why and when they expect to respond.
If your internal appeal is successful, fantastic! The insurer will reverse their decision and process your claim. If it’s unsuccessful, or if you don't receive a response within 8 weeks, you can escalate your complaint externally.
The Financial Ombudsman Service (FOS) is an independent, impartial, and free service set up by law to resolve disputes between consumers and financial businesses, including insurance companies. They are the next step if you are unhappy with the insurer's final response or if 8 weeks have passed without a response.
When to Involve FOS:
Role of FOS: The FOS will review your case and the insurer's actions. They don't just look at the letter of the law; they also consider what is fair and reasonable in the circumstances, taking into account relevant regulations, industry codes of practice, and good industry practice. They cannot force an insurer to pay a claim if the policy terms genuinely exclude it, but they can order redress for unfair treatment, poor service, or misinterpretation of terms.
How to Lodge a Complaint with FOS:
You will need to provide them with details of your complaint, including your insurer's final response letter (if you received one) and all supporting documentation.
FOS Investigation: The FOS will contact both you and the insurer to gather all relevant information. They will then review the evidence and issue a preliminary decision. Both parties will have a chance to comment on this.
Possible FOS Outcomes:
The vast majority of cases are resolved at this stage. FOS decisions are legally binding on the insurer if you accept them, but you are not bound by them; you could still pursue legal action, though this is rare and often very costly.
Table: Stages of the Appeals Process
| Stage | Action by Policyholder | Action by Insurer/FOS | Timeframe (Typical) |
|---|---|---|---|
| 1. Internal Informal | Phone call/email to clarify/resolve minor issues. | Explanation/Initial review by claims team. | Immediate to a few days. |
| 2. Internal Formal Complaint | Submit written complaint with evidence. | Acknowledge (3 days), review by complaints team, final response. | Up to 8 weeks. |
| 3. External Appeal (FOS) | Lodge complaint with FOS (after 8 weeks or final response). | FOS reviews, gathers evidence, issues decision. | Weeks to several months. |
| 4. Legal Action (Last Resort) | Seek legal advice/pursue through courts. | Court proceedings. | Highly variable, can be years. |
Prevention is always better than cure. By taking proactive steps, you can significantly reduce the likelihood of your private health insurance claim being declined.
Table: Preventing Claim Declines: A Summary Checklist
| Stage | Action | Why it Helps |
|---|---|---|
| Application | Disclose all medical history honestly. | Avoids policy voidance or future declines due to non-disclosure. |
| Understand your underwriting type (FMU vs. Morrie). | Know what is and isn't likely covered from the start. | |
| Read all policy documents, especially exclusions. | Be fully aware of policy limitations. | |
| Ask questions if unsure about any terms. | Clarify doubts before they become claim issues. | |
| During Policy | Review policy annually. | Stay informed of any changes to your cover. |
| Keep detailed records of policy and medical history. | Essential evidence if a dispute arises. | |
| Before Treatment | ALWAYS get pre-authorisation. | Confirms eligibility and secures payment before treatment. |
| Confirm consultant/hospital is in network. | Ensures your chosen provider is covered. | |
| Discuss acute/chronic nature with your GP. | Understand if your condition fits policy coverage. |
While a declined claim can feel personal, it’s crucial to understand the insurer's viewpoint. Their actions are not arbitrary; they are governed by business principles, regulatory requirements, and a duty to all policyholders.
Navigating the intricacies of private health insurance can be daunting, especially with the nuances of underwriting, exclusions, and claims processes. This is where a specialist health insurance broker can be an invaluable asset.
As WeCovr, we pride ourselves on being your trusted guide through the intricate world of UK private health insurance. Our expert team at WeCovr works tirelessly to compare policies from all leading insurers, providing you with tailored, cost-effective solutions at no additional charge. We simplify the jargon, clarify the nuances of pre-existing conditions, and ensure you select a policy that genuinely meets your needs. Should a claim dispute arise, while we cannot overturn an insurer's decision, we can offer valuable insights and guide you through the appeals process, helping you understand your rights and the best course of action. We aim to empower you with the knowledge to make informed choices and feel confident in your cover.
Understanding the theoretical reasons for decline is one thing; seeing them in action makes them much clearer.
Scenario: Sarah, 45, applied for a new private health insurance policy. On the application form, she stated she had no significant medical history. A year later, she developed severe back pain requiring an MRI and specialist consultation. She submitted a claim.
Insurer's Findings: During the claim assessment, the insurer requested Sarah's GP records. These revealed that five years prior, Sarah had suffered from persistent lower back pain for several months, which was treated with physiotherapy and strong painkillers. This history was not disclosed on her application.
Outcome: The insurer declined the claim, citing non-disclosure of a material fact. They argued that had they known about her previous back issues, they would have either applied a specific exclusion for back conditions or charged a higher premium. While Sarah claimed she had forgotten about the old pain, the non-disclosure was deemed material, and the policy was voided. Sarah was responsible for all medical bills.
Lesson: Be meticulously honest and thorough when applying. If in doubt, disclose.
Scenario: Mark, 32, had a private health insurance policy. He was diagnosed with asthma in his early twenties, but it was generally well-controlled with inhalers. He assumed his policy would cover any future asthma-related issues. One day, he experienced a severe asthma attack requiring emergency hospitalisation and subsequent specialist follow-ups. He submitted a claim for the private specialist visits and diagnostic tests.
Insurer's Findings: The insurer approved the initial emergency stabilisation as part of their emergency benefit, but declined cover for the ongoing specialist consultations and follow-up tests. They explained that asthma is classified as a chronic condition, and private health insurance does not cover chronic conditions or their ongoing management, regardless of when they developed.
Outcome: Claim for ongoing treatment declined. Mark had to pay for the specialist follow-ups himself.
Lesson: Understand the critical distinction between acute (covered) and chronic (generally not covered) conditions.
Scenario: Emily, 50, developed sudden, sharp pain in her shoulder. Her GP referred her for an MRI scan. Assuming her private health insurance would cover it, she booked the scan directly at a private clinic without contacting her insurer first. After the scan, she submitted the invoice for payment.
Insurer's Findings: The insurer declined the claim. While the shoulder pain was a new, acute condition that would typically be covered, Emily had failed to obtain pre-authorisation for the MRI scan. Her policy terms clearly stated that all diagnostic tests and treatments required prior approval.
Outcome: Claim declined. Emily had to pay the full cost of the MRI scan.
Lesson: Always get pre-authorisation from your insurer before any treatment, consultation, or diagnostic test. This is often a non-negotiable term.
Scenario: David, 60, had private health insurance and suffered from cataracts. His policy had a specific exclusion for his left eye (due to a pre-existing condition), but his right eye was fully covered. He had successful cataract surgery on his right eye and submitted the claim. The claim was initially declined, stating it was for a 'pre-existing eye condition'.
Insurer's Findings (Initial): The claims handler had mistakenly applied the left eye's exclusion to the entire claim for 'eye conditions'.
David's Appeal: David immediately contacted the insurer's complaints department. He clearly explained, in writing, that the surgery was for his right eye, which was not subject to the exclusion. He referenced his policy documents, which clearly differentiated the exclusions for each eye. He also provided a letter from his consultant confirming the surgery was solely for the right eye.
Outcome: The insurer reviewed David's complaint, realised their administrative error, and overturned the decision. The claim was paid in full.
Lesson: Declined claims can sometimes be due to human error. A clear, well-supported appeal can rectify these situations.
A declined private health insurance claim can be a deeply frustrating experience, but it is rarely the end of the road. By understanding the common reasons for rejection – particularly the nuances of pre-existing and chronic conditions, and the critical importance of proper disclosure and pre-authorisation – you can significantly improve your chances of both preventing declines and successfully appealing them.
Remember, your policy is a contract. Familiarising yourself with its terms, asking questions, and following the correct procedures are your strongest defences. Should a claim be declined, remain calm, gather your evidence, and utilise the established appeals process, starting with your insurer and escalating to the Financial Ombudsman Service if necessary.
Peace of mind is often the primary motivation for taking out private health insurance. By being proactive and informed, you can ensure that your policy truly delivers when you need it most. And remember, expert guidance from modern brokers like WeCovr can be invaluable in navigating this complex landscape, helping you find the right cover and supporting you through any challenges that arise.






