
As an FCA-authorised expert that has helped arrange over 800,000 policies, WeCovr understands the value of private medical insurance. This guide explains everything UK limited company directors need to know about providing this exceptional benefit, from tax implications to choosing the best PMI provider for your team.
Private Medical Insurance (PMI), often called business health insurance or group health cover when offered by an employer, is one of the most highly valued employee benefits in the UK. It gives your team access to private medical diagnosis and treatment for eligible acute conditions, helping them bypass long NHS waiting lists and get back to health, and work, sooner.
For a limited company, a group PMI plan is a powerful tool. It’s not just about healthcare; it’s a strategic investment in your most valuable asset: your people. By providing fast access to expert medical care, you demonstrate a genuine commitment to their wellbeing, which can boost morale, improve loyalty, and significantly reduce the impact of sickness absence on your business operations.
Offering private health cover is a significant decision, but the advantages for both the company and its employees are compelling. In a competitive job market, it's a key differentiator that helps attract and retain top talent.
Real-Life Example: Imagine a key member of your sales team, Sarah, needs a knee operation. The NHS waiting list is 14 months. For your company, that means over a year of Sarah being in pain, potentially on sick leave, and unable to travel to meet clients. With company PMI, she could be referred by her GP, see a specialist within a week, and have the operation in a private hospital within a month. She's back on her feet and back to driving business results in a fraction of the time.
Navigating the world of PMI can seem complex, but the underlying principles are straightforward. The policy is designed to cover the cost of treating acute conditions that arise after you take out the cover.
This is the most important concept to understand in UK private health insurance.
Similarly, pre-existing conditions—any ailment you had before the policy started—are also typically excluded.
For group schemes, especially for larger businesses, the underwriting options are more flexible than for individual policies.
| Underwriting Type | How it Works | Best For |
|---|---|---|
| Moratorium (Mori) | The most common type for small groups. It automatically excludes treatment for any condition an employee had in the 5 years before joining. However, if they go 2 full years on the policy without any symptoms, treatment, or advice for that condition, it may become eligible for cover. | Small businesses (2-15 employees) wanting a quick and simple setup with no medical forms. |
| Full Medical Underwriting (FMU) | Employees complete a detailed health questionnaire. The insurer reviews this and explicitly lists any conditions that will be permanently excluded from cover. | Companies wanting absolute clarity from day one about what is and isn't covered. Can sometimes be cheaper if the team is in good health. |
| Medical History Disregarded (MHD) | This is the most comprehensive (and expensive) option. The insurer agrees to cover eligible acute conditions, regardless of an employee's prior medical history. Pre-existing conditions are covered. | Larger companies (typically 20+ employees) looking to provide the highest level of cover as a premium benefit. |
| Continued Personal Medical Exclusions (CPME) | For groups switching from another provider. The new insurer agrees to carry over the same exclusions from the previous policy, ensuring continuity of cover. | Businesses wanting to switch insurers without their employees losing cover for conditions they were previously covered for. |
An expert broker, like WeCovr, can advise on the most suitable and cost-effective underwriting method for your company's specific size and needs.
A group PMI policy is not a one-size-fits-all product. You can tailor the cover to match your budget and the level of benefit you want to provide.
Insurers consider several factors to determine your company's premium. Understanding these can help you structure a policy that fits your budget.
| Factor | Impact on Premium | Explanation |
|---|---|---|
| Average Age of Employees | High | Younger employees are generally lower risk and have cheaper premiums. The average age of the group is a key determinant of the base price. |
| Number of Employees | Medium | The more employees on the scheme, the lower the average price per person, as the insurer's risk is spread. Larger groups also get access to better underwriting like MHD. |
| Level of Cover | High | The more options you add (e.g., outpatient, mental health, therapies), the higher the cost. Core cover is the most affordable. |
| Excess Level | High | A higher excess means a lower premium. An excess of £250 can reduce the premium by 10-20% compared to a zero excess policy. |
| Location of Business | Medium | Premiums are typically higher in London and the South East, where private hospital costs are more expensive. |
| Industry Type | Low | Some physically demanding or higher-risk industries (e.g., construction) may attract slightly higher premiums than office-based roles. |
| Underwriting Type | High | Medical History Disregarded (MHD) is the most expensive, while Moratorium (Mori) is usually the most cost-effective starting point. |
For a limited company, understanding the tax treatment of PMI is essential. It’s a three-part equation involving the company, the employee, and HMRC.
For the Company: Corporation Tax Relief The premiums your company pays for employee health insurance are typically considered a legitimate business expense. This means you can deduct the full cost from your company's profits before calculating your Corporation Tax bill. This makes the net cost to the business lower than the headline premium price.
For the Employee: A P11D Benefit in Kind Because the employee is receiving a personal benefit paid for by their employer, HMRC classes it as a 'Benefit in Kind' (BIK). The value of the premium is treated as additional income for the employee, and they must pay income tax on it at their marginal rate (20%, 40%, or 45%). The employer reports this to HMRC on a P11D form at the end of the tax year.
For the Company: National Insurance Contributions The company must pay Class 1A National Insurance Contributions (NICs) on the total value of the benefit provided. The current rate for Class 1A NICs is 13.8% (as of the 2024/25 tax year).
Simplified Example:
Even with the tax implications, providing health insurance is often far more cost-effective and tax-efficient than simply giving an employee a pay rise of the equivalent amount. A specialist PMI broker can provide guidance, but you should always confirm your company's tax position with your accountant.
The UK market is home to several outstanding insurers, each with unique strengths. While the "best" provider depends entirely on your company's specific needs and budget, here is an overview of the main players.
| Provider | Key Strengths & Focus Areas |
|---|---|
| Aviva | One of the UK's largest insurers. Known for its comprehensive 'Healthier Solutions' product, strong digital tools (including the Aviva DigiCare+ app), and excellent mental health pathways. Often praised for its clear policy documents. |
| AXA Health | A global health specialist with a strong focus on clinical expertise. Their 'Business Health' plan is highly flexible. They offer excellent support pathways and a 'Fast Track Appointments' service for musculoskeletal issues. |
| Bupa | Perhaps the most recognised name in UK health insurance. Bupa offers extensive cover through its 'Bupa By You' product and has a large network of its own hospitals and clinics. Known for its strong cancer cover and direct access services. |
| Vitality | Unique in the market for its focus on rewarding healthy behaviour. Employees earn points for being active, which reduces their renewal premium and gives them access to rewards like cinema tickets and coffee. Excellent for companies wanting to build a proactive wellness culture. |
| WPA | A not-for-profit insurer known for its exceptional customer service and flexible policies. They often offer unique benefits like shared responsibility, where the member co-pays a percentage of the claim, drastically reducing premiums. |
Comparing these providers and their countless policy variations can be overwhelming. This is where using an independent PMI broker is invaluable.
An independent, FCA-authorised broker like WeCovr acts as your expert guide in the private medical insurance market. We work for you, not the insurance companies. Our role is to help you find the best possible cover at the most competitive price, with a service that comes at no cost to you.
Here's how we help:
With high customer satisfaction ratings and a commitment to transparent advice, WeCovr helps hundreds of UK limited companies make a smart investment in their team's health.
A PMI policy is a fantastic reactive tool, but the best insurers also provide proactive wellness benefits. Modern group health insurance is about keeping people healthy, not just treating them when they're sick.
Many policies now include, as standard:
WeCovr enhances this by providing all our health and life insurance clients with complimentary access to CalorieHero, our AI-powered calorie and nutrition tracking app. This helps your team take control of their diet and build healthier habits.
Furthermore, we believe in holistic protection. Clients who purchase PMI or life insurance through WeCovr are often eligible for discounts on other types of business or personal insurance, helping you protect your company and your life more affordably.
Providing private medical insurance is a clear signal that you are an employer who cares. It protects your business, attracts the best talent, and gives your team the peace of mind they deserve.
Navigating the market to find the perfect balance of cover and cost can be complex. Let WeCovr do the hard work for you. Our expert, impartial advice is free, and we're dedicated to finding a solution that's right for your limited company.






