
As an FCA-authorised broker that has helped arrange over 900,000 policies of various types via embedded and direct channels of various kinds, WeCovr offers expert guidance on private medical insurance in the UK. This guide demystifies private health cover, helping you secure a comprehensive policy that provides both peace of mind and exceptional value for you and your family.
Private Medical Insurance, often called private health cover or PMI, is an insurance policy designed to cover the costs of private healthcare for specific medical conditions. It runs alongside the NHS, offering a complementary route to treatment for those who want more choice, speed, and comfort.
In essence, PMI is your personal health plan. You pay a monthly or annual premium to an insurer, and in return, they agree to pay for eligible medical treatments you may need in the future. The primary driver for its growing popularity is the desire to bypass long waiting times for diagnosis and treatment.
These delays can impact quality of life, ability to work, and cause significant anxiety. PMI offers a direct solution by providing prompt access to a network of private hospitals, specialists, and diagnostic facilities.
This is the single most important concept to understand about private medical insurance in the UK. Standard PMI policies are designed to cover acute conditions — illnesses or injuries that are likely to respond quickly to treatment and lead to a full recovery.
PMI does not cover chronic conditions or pre-existing conditions.
This distinction is fundamental. PMI is your partner for unexpected, treatable health issues that arise after your cover begins.
| Condition Type | Covered by Standard UK PMI? | Description | Example |
|---|---|---|---|
| Acute Condition | Yes | A condition that is new, short-term, and curable with treatment. | A torn ligament requiring surgery. |
| Chronic Condition | No | A long-term condition that requires ongoing management rather than a cure. | Type 2 Diabetes. |
| Pre-existing Condition | No | An ailment for which you had symptoms or treatment before the policy began. | Back pain you saw a GP for last year. |
It's a common misconception that having PMI means you stop using the NHS. This isn't the case. PMI and the NHS work in parallel, and your private cover does not affect your right to free NHS care.
Think of it this way:
PMI gives you a choice. You can opt for NHS treatment or use your private cover to be seen faster in a private setting.
Opting for private medical insurance offers a range of tangible benefits that provide both comfort and control over your healthcare journey.
The UK private medical insurance market is crowded with providers, each offering dozens of policy variations. Trying to compare them alone can be overwhelming and lead to choosing a policy that is either too expensive or inadequate for your needs.
When you approach an insurer directly, they can only sell you their own products. They have no obligation to tell you if a competitor offers a better or more affordable policy. You could end up paying more for less cover simply because you weren't aware of the alternatives.
Furthermore, the language of insurance policies can be filled with jargon—terms like 'moratorium underwriting', 'in-patient limits', and 'six-week option' can be confusing. Misunderstanding these terms can have serious financial consequences when you need to make a claim.
This is where an independent PMI broker becomes essential. A specialist broker, such as WeCovr, works for you, not the insurance companies. Their role is to understand your specific needs and budget and then search the entire market to find the most suitable policies.
Benefits of using an expert broker:
Insurers use several key factors to calculate the cost of your private health cover. Understanding these can help you tailor a policy to fit your budget.
| Factor | How it Affects Your Premium | How to Manage the Cost |
|---|---|---|
| Age | Premiums increase with age as the risk of needing treatment rises. | Lock in cover when you are younger and healthier. |
| Location | Premiums are higher in areas with more expensive private hospitals, like Central London. | Choose a hospital list that excludes the most expensive facilities if you don't live nearby. |
| Level of Cover | The more comprehensive the cover (e.g., high out-patient limits, dental), the higher the cost. | Start with core cover and only add the extras you truly need. |
| Excess | This is the amount you agree to pay towards a claim. A higher excess lowers your premium. | Choose an excess level you are comfortable paying (£250 or £500 are common). |
| Underwriting | The method used to assess your medical history. 'Moratorium' is common, while 'Full Medical Underwriting' can sometimes be cheaper if you have no pre-existing conditions. | An advisor can explain which type is best for your circumstances. |
| Lifestyle | Some providers offer discounts for non-smokers or those who maintain a healthy lifestyle. | Choose a provider that rewards healthy living if this applies to you. |
A private medical insurance policy is a contract. It's vital to understand what is included as standard, what is excluded, and which optional extras you might want to add.
Most entry-level PMI policies are built around "core cover," which typically includes:
All policies have exclusions. Being aware of them prevents surprises when you need to make a claim. Standard exclusions across the industry include:
This is where you can customise your policy to meet your specific needs and budget. Common add-ons include:
| Optional Extra | What It Covers | Who Should Consider It? |
|---|---|---|
| Out-patient Cover | Consultations, diagnostic tests (MRI/CT scans), and therapies that do not require a hospital bed. | Essential for fast diagnosis. Most people add some level of out-patient cover. |
| Mental Health Cover | Access to psychiatrists, psychologists, and therapists for conditions like anxiety and depression. | Anyone concerned about mental wellbeing, especially given long NHS waits for therapy. |
| Therapies Cover | Physiotherapy, osteopathy, and chiropractic treatment. | People with active lifestyles or those in physically demanding jobs. |
| Dental & Optical Cover | Routine check-ups, dental treatments, and costs for glasses or contact lenses. | A useful add-on for comprehensive family cover, but can also be bought standalone. |
| The Six-Week Option | A cost-saving feature where, if the NHS can treat you within six weeks for an eligible condition, you use the NHS. If the wait is longer, your PMI kicks in. | A great way to reduce your premium if you're happy to use the NHS for faster procedures. |
With major players like Bupa, Aviva, AXA Health, and Vitality dominating the market, how do you choose the right one? The "best PMI provider" is subjective and depends entirely on your personal circumstances, budget, and health priorities.
Comparing them requires looking beyond the brand name at the specific details of their policy offerings.
To illustrate the differences, here is a hypothetical comparison for a 40-year-old non-smoker in Manchester seeking a mid-range policy. Costs and features are for illustrative purposes only.
| Feature | Provider A (Value) | Provider B (Mid-Range) | Provider C (Premium) |
|---|---|---|---|
| Monthly Premium | £55 | £75 | £95 |
| Core Cover | Full In-patient & Day-patient | Full In-patient & Day-patient | Full In-patient & Day-patient |
| Cancer Cover | Full Cover | Full Cover, including some experimental drugs | Advanced Cover, including gene therapy |
| Out-patient Limit | £500 per year | £1,500 per year | Unlimited |
| Therapies | Not included | Included up to out-patient limit | Separate £1,000 limit |
| Mental Health | Add-on only | Basic cover included | Comprehensive cover included |
| Hospital List | Local / Limited choice | Nationwide choice | Nationwide + Central London |
This table shows how a slightly higher premium can unlock significantly more benefits. An independent broker can create a real, personalised comparison like this for you.
Choosing WeCovr as your private medical insurance partner means you benefit from more than just a great price. We focus on providing holistic value, expert guidance, and ongoing support.
WeCovr is authorised and regulated by the Financial Conduct Authority (FCA). This is your guarantee that we adhere to the highest standards of professional conduct. Our advisors are trained experts in the private medical insurance UK market. Their goal is not to sell you a policy, but to help you buy the right one.
We believe in supporting our clients' overall health and financial wellbeing. That's why WeCovr clients get:
Our success is built on trust and positive outcomes. WeCovr consistently receives high customer satisfaction ratings on independent review websites. We are here to assist you not just at the point of sale, but also at renewal or if you ever need to make a claim, ensuring you always get the value you deserve.
Let's look at two examples of how private health cover can work when you need it most.
Scenario 1: Sarah's Knee Surgery
Sarah, a 45-year-old teacher, injures her knee while gardening.
Outcome: Sarah was back to her normal life in a matter of weeks, not months.
Scenario 2: David's Cancer Diagnosis
David, a 62-year-old architect, is diagnosed with prostate cancer after a routine health check.
Outcome: David received world-class care without delay, in a comfortable setting, with access to the latest medical technology.
Securing the right private health cover is straightforward with the right guidance.
Here are answers to some of the most common questions we receive.
For many, the answer is yes. It is worth it if you value quick access to medical treatment, choice over your specialist and hospital, and the peace of mind that comes with knowing you can bypass long NHS waiting lists for eligible conditions. It provides a valuable layer of security and comfort.
No, standard private medical insurance policies in the UK do not cover pre-existing conditions, which are any ailments you had symptoms or treatment for before your policy began. They also do not cover chronic conditions like diabetes or asthma. PMI is designed for new, acute conditions that arise after you take out the cover.
The cost of private health cover varies widely based on age, location, level of cover, and excess. An entry-level policy for a young, healthy individual might start around £40 per month, while a comprehensive family policy could be £150 or more. The best way to get an accurate figure is to get a personalised quote from a PMI broker.
No, you cannot. PMI is for eligible medical treatments for acute conditions as defined by your policy. It does not cover emergencies (which are handled by A&E), chronic condition management, cosmetic procedures, or any other specific exclusions listed in your policy documents. It's crucial to read and understand what is and isn't covered.
Ready to find the right private health cover at the best price?
Make the smart choice. Let our expert advisors do the hard work for you. Get your free, no-obligation quote from a WeCovr specialist today and take the first step towards faster, more flexible healthcare.






