Your private medical insurance (PMI) renewal letter has just landed on your doormat, and the new premium has made you raise an eyebrow. You're not alone. At WeCovr, an FCA-authorised broker that has helped arrange over 900,000 policies of various kinds, we know that understanding your renewal is the key to managing your health cover effectively in the UK.
Staying on top of price changes, benefits, and optimal switching strategies
An annual PMI renewal is more than just a price update; it’s your yearly opportunity to ensure your policy still offers the best possible value and protection for you and your family. With NHS waiting lists remaining a significant concern—with millions of treatment pathways incomplete according to recent NHS England data—having the right private health cover is more important than ever.
This guide will walk you through everything you need to know about your renewal, from decoding price hikes to mastering the art of switching providers without losing crucial cover.
Why Do PMI Premiums Increase Every Year?
It's the most common question we hear: "I haven't even claimed, so why has my premium gone up?" Several factors, often working together, contribute to annual price increases. Understanding them is the first step to taking control.
Key Factors Influencing Your Renewal Premium
| Factor | Description | Why It Increases Your Premium |
|---|
| Age | As we get older, the statistical likelihood of needing medical treatment increases. | Insurers adjust prices based on age bands. Moving into a new band (e.g., turning 40, 50, 65) often triggers a significant price rise. |
| Medical Inflation | The cost of private medical care—new drugs, advanced diagnostic scans, hospital fees, and specialist consultants—rises faster than general inflation. | Insurers pass these rising operational costs onto customers. Medical inflation in the UK typically runs between 5% and 10% annually. |
| Your Claims History | Making a claim can impact your No Claims Discount (NCD). | Similar to car insurance, a claim will usually reduce or reset your NCD, leading to a higher premium the following year. |
| Insurer's Portfolio Performance | If the insurer's overall pool of customers claimed more than expected in the previous year, they may adjust prices for everyone to balance their books. | This is a general risk adjustment across the board, affecting even those who did not claim. |
| Insurance Premium Tax (IPT) | This is a tax levied by the UK government on all general insurance premiums, including PMI. The standard rate is currently 12%. | Any increase in the IPT rate by the government is passed directly on to you. |
Real-Life Example:
Meet Sarah, a 49-year-old marketing manager. Her premium last year was £75 per month. This year, her renewal quote is £95 per month. Here's a possible breakdown:
- Age-related increase: She is approaching 50, a key age bracket. (+£8)
- Medical inflation: The insurer applies a 7% increase to cover rising hospital costs. (+£5.25)
- Claim impact: She had a small claim for physiotherapy, which reduced her NCD level. (+£6.75)
Total increase: £20 per month. By understanding these components, Sarah is better equipped to discuss her policy with a broker and explore her options.
A Crucial Reminder: Pre-existing and Chronic Conditions
Before we go any further, it's vital to understand a fundamental principle of standard UK private medical insurance.
PMI is designed to cover acute conditions that arise after you take out your policy. An acute condition is one that is curable with treatment, such as a cataract removal or a joint replacement.
Standard PMI policies do not cover:
- Pre-existing Conditions: Any illness, injury, or symptom you had before the policy start date.
- Chronic Conditions: Long-term illnesses that cannot be cured, only managed. Examples include diabetes, asthma, arthritis, and high blood pressure.
This is the single most important concept to grasp, especially when considering switching insurers. We will cover how this affects your switching strategy later in the article.
Your Annual Review: A Step-by-Step Checklist
Don't just glance at the price on your renewal notice and file it away. Use it as a prompt to conduct a full health-check on your policy.
Here’s a simple checklist to follow:
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Scrutinise the Premium: Is the increase in line with what you expected? Does it feel justifiable based on the factors we've discussed? An increase of 5-10% might be normal, but a 30-40% jump warrants a serious review.
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Review Your Benefits and Cover Levels: Have your needs changed?
- Hospital List: Does your policy still include the hospitals you would want to use? Some insurers update their lists, occasionally moving a preferred local hospital to a more expensive tier or removing it.
- Outpatient Cover: Is your limit for specialist consultations and diagnostic tests (£500, £1,000, or unlimited) still appropriate? If you haven't used it, could you reduce it to save money?
- Excess Level: Your excess is the amount you pay towards a claim. Increasing your excess (e.g., from £100 to £250 or £500) is one of the quickest ways to lower your premium.
- Therapies Cover: Does your policy include cover for physiotherapy, osteopathy, or chiropractic treatment? Is this still important to you?
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Check for Policy Wording Changes: Insurers can and do change the terms and conditions of their policies at renewal. These are usually detailed in the document pack. Look out for new exclusions or changes to how benefits are paid.
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Assess Your Lifestyle and Future Needs: Are you planning a family? Thinking about retirement? Your health insurance should adapt with you. Perhaps you now want a policy with more comprehensive mental health support or access to virtual GP services.
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Consider Wellness Programmes: Many of the best PMI providers (like Vitality, Bupa, and Aviva) offer wellness programmes that reward healthy living. They might offer cinema tickets, coffee, or even discounts on your renewal premium for tracking your activity, getting health checks, and maintaining a good diet.
The Power of Proactive Health Management
Taking charge of your health isn't just good for you—it can be good for your wallet. Insurers are increasingly focused on prevention. By engaging with their wellness apps and programmes, you demonstrate that you are a lower-risk customer.
Simple Tips for a Healthier Lifestyle:
- Balanced Diet: Focus on whole foods, fruits, vegetables, and lean proteins. Using a calorie and macro tracking app can be incredibly insightful. As a WeCovr client, you get complimentary access to our premium AI-powered app, CalorieHero, to make tracking your nutrition simple and effective.
- Regular Activity: The NHS recommends at least 150 minutes of moderate-intensity activity a week. This could be brisk walking, cycling, or swimming. Find something you enjoy to make it a sustainable habit.
- Prioritise Sleep: Aim for 7-9 hours of quality sleep per night. Poor sleep is linked to a host of health issues, including a weakened immune system and poor mental health.
- Manage Stress: Incorporate mindfulness, meditation, or simple breathing exercises into your day. Even 5-10 minutes can make a difference.
Engaging in these activities can directly link to rewards and potential premium savings with certain private health cover providers.
To Stay or To Switch? The £1,000,000 Question
After reviewing your renewal, you have two main choices: stay with your current insurer or switch to a new one. This decision requires careful consideration, especially regarding your medical history.
The Case for Staying
It can be tempting to stick with what you know. This might be the right choice if:
- You've recently claimed or are undergoing treatment: Switching insurers mid-treatment is generally not possible or advisable. Your new insurer will not cover an ongoing condition.
- You've developed new medical conditions: If you've developed conditions since you first took out your policy, they are covered by your current insurer. A new insurer would classify them as pre-existing and exclude them.
- The renewal increase is reasonable: If the price rise is modest and you are happy with the service and cover, staying put offers continuity and peace of mind.
- Your insurer offers loyalty benefits: Some insurers may have benefits or underwriting terms that improve the longer you stay with them.
The Case for Switching
Brand loyalty in insurance rarely pays. Insurers often reserve their most competitive prices for new customers. You should seriously consider switching if:
- The premium increase is substantial: If your premium has jumped by 20% or more without a clear reason (like a major claim), the market will almost certainly have a better-value option for you.
- Your needs have changed: You might find another insurer offers a better hospital list, more flexible outpatient cover, or superior mental health support for a similar or lower price.
- You have a clean bill of health: If you and your family have had no new diagnoses since your policy began, you are in a prime position to switch and take advantage of new business discounts.
Comparing Switching Options: A Pros and Cons Analysis
| Decision | Pros | Cons |
|---|
| Staying with your current insurer | - Continuity of cover for existing conditions. - No need for new medical underwriting. - Familiarity with the provider and process. | - Likely paying more than a new customer. - May miss out on better benefits or innovations from other insurers. |
| Switching to a new insurer | - Potential for significant premium savings. - Access to better or more relevant benefits. - Opportunity to choose a policy that better fits your current needs. | - Crucially, any conditions developed under your old policy will now be 'pre-existing' and excluded by the new one. - Requires a new underwriting process. |
Understanding Underwriting: The Key to a Successful Switch
When you switch, your new insurer needs to assess your health risk. This is done through underwriting. The two main types for people switching are 'Moratorium' and 'Full Medical Underwriting'.
A specialist PMI broker can help you navigate this, but here’s a simple breakdown:
| Underwriting Type | How It Works | Best For... |
|---|
| Moratorium (MORI) | You don't declare your full medical history upfront. Instead, the insurer automatically excludes any condition you've had symptoms, advice, or treatment for in the last 5 years. This exclusion can be lifted if you remain completely symptom, advice, and treatment-free for that condition for a continuous 2-year period after your policy starts. | People who are generally healthy and haven't had any significant medical issues in the past 5 years. It's quicker and less intrusive. |
| Full Medical Underwriting (FMU) | You complete a detailed health questionnaire, disclosing your entire medical history. The insurer then reviews this and states upfront exactly what will and will not be covered. These exclusions are typically permanent. | People who have had health issues more than 5 years ago, or who want absolute certainty from day one about what is covered. |
Switching with Continued Underwriting:
Some insurers offer special terms for switchers, known as 'Continued/No Further Underwriting' or 'CPME' (Continued Personal Medical Exclusions).
- How it works: The new insurer agrees to match the underwriting terms of your old policy. They will continue to cover the conditions your old insurer was covering, and maintain the same exclusions you already had.
- Why it's great: This is the "gold standard" for switching. It allows you to move to a cheaper policy without losing cover for conditions you've developed.
- The catch: It's not always available and depends on your claims history and the insurers involved. An expert broker is essential for finding these opportunities.
The Role of a Specialist PMI Broker
You can spend hours calling individual insurers and trying to compare complex policies yourself. Or, you can use a specialist independent broker.
A good broker does more than just find the cheapest price. They act as your expert advisor.
Why use a broker like WeCovr?
- Market Access: We have access to a wide range of policies and insurers, including deals not available to the public. We can compare the entire private medical insurance UK market in minutes.
- Expert Advice: We understand the fine print. We can explain the differences between policies and help you choose the cover that’s right for your specific needs and medical history. Our team can advise on the best underwriting method for your situation.
- No Cost to You: Our service is free. We are paid a commission by the insurer you choose, which is already built into the premium. You pay the same price (or often less) than going direct.
- Hassle-Free Switching: If you decide to switch, we handle all the paperwork for you. We can manage the complex process of securing continued underwriting terms, ensuring you don't lose any important cover.
- Annual Review Service: We don’t just help you once. Every year, we will proactively contact you before your renewal to review the market again, ensuring you are always on the best possible policy. Our high customer satisfaction ratings reflect our commitment to long-term client support.
- Additional Benefits: When you arrange a policy through WeCovr, you also get complimentary access to the CalorieHero AI nutrition app and may be eligible for discounts on other insurance products like life or income protection cover.
An independent broker works for you, not the insurance company. Our goal is to ensure you have the right protection at the fairest price, year after year.
Final Checklist: Your Renewal Action Plan
Your renewal letter has arrived. What now?
- Don't Panic, Don't Ignore: Open it immediately. Note the renewal date—you typically have up to this date to make a change.
- Analyse the Offer: Use our checklist from earlier to review the new premium, your benefits, and any policy changes.
- Assess Your Health: Have you or your family members developed any new conditions since you first bought the policy? This is the most critical factor in your decision.
- Contact an Expert Broker: Get in touch with the team at WeCovr. Provide us with your current policy details and renewal offer.
- Review Your Options: We will conduct a full market review and present you with clear, easy-to-understand options: your renewal price vs. quotes from other leading PMI providers. We will explain the pros and cons of each, including the underwriting basis.
- Make an Informed Decision: With all the facts at your disposal, you can confidently decide whether to stick or switch.
- Relax: If you switch, we handle the entire process. If you stay, you do so with the confidence of knowing you've explored the alternatives and are still on the right plan.
Your annual health insurance renewal is the perfect moment to take control of your cover and costs. By being proactive and seeking expert advice, you can ensure your policy continues to provide the security and peace of mind you and your family deserve.
Frequently Asked Questions (FAQs)
Will my PMI premium always go up every year?
In almost all cases, yes. Premiums increase due to a combination of your age (as you move into higher-risk age brackets), medical inflation (the rising cost of private treatment), and your claims history. Even if you don't claim, your premium will rise due to age and inflation. The key is to ensure the increase is fair and to review the market to see if better value is available elsewhere.
Can I switch my private health cover if I've developed a new condition?
You can, but it requires careful handling. A new insurer will consider any condition you've developed since your original policy started as 'pre-existing' and will exclude it from cover on a new policy. However, a specialist broker may be able to arrange a 'continued underwriting' switch, where the new insurer agrees to take on your medical history and continue covering you for those conditions. This is the best way to switch without losing cover.
What is the difference between moratorium and full medical underwriting?
Generally, these are the two main ways insurers assess your health. With Full Medical Underwriting (FMU), you declare your full medical history upfront, and the insurer gives you a clear list of what is and isn't covered. With Moratorium (Mori) underwriting, you don't fill out a health form, but the policy automatically excludes treatment for any condition you've had symptoms of or treatment for in the last 5 years. This exclusion can be lifted later if you remain trouble-free for 2 years.
Do I have to use a PMI broker to switch insurers?
No, you can approach insurers directly. However, an independent broker offers significant advantages at no extra cost. A broker works for you, providing an impartial comparison of the whole market, expert advice on complex policy details, and can often find better terms (like continued underwriting) that are difficult to arrange on your own. They save you time, hassle, and can often save you a substantial amount of money.
Ready to see if you could get better value on your private medical insurance? Get a free, no-obligation quote from our expert team at WeCovr today and let us do the hard work for you.