
As an FCA-authorised expert broker that has helped arrange over 900,000 policies, WeCovr understands the factors affecting the cost of private medical insurance in the UK. One significant but often overlooked element is Insurance Premium Tax (IPT), a levy that directly impacts how much you pay for your health cover.
Insurance Premium Tax, or IPT, is a tax on general insurance premiums, including private medical insurance (PMI). Think of it as being similar to VAT, but for insurance products. While you may not always see it itemised on your quote, it is built into the final price you pay.
In 2025, the standard rate of IPT remains at 12%. This tax has a direct and significant effect on the affordability of health insurance for individuals, families, and businesses across the UK. There is an ongoing and vigorous debate about whether health insurance should be exempt from this tax, with compelling arguments on both sides. This article will break down exactly what IPT is, how it affects your policy, the different rates that apply, and the discussions surrounding its fairness and economic impact.
At its simplest, Insurance Premium Tax (IPT) is a tax charged by the UK government on premiums paid to insurers. It was introduced in 1994 as a way to raise revenue from the insurance sector.
Here’s how it works in practice:
Many people refer to IPT as a "stealth tax" because, unlike VAT which is usually shown separately, IPT is often bundled into the total price you are quoted. This means you could be paying hundreds of pounds in tax each year without realising the exact amount. It is a tax on insurers, but in reality, the cost is almost always passed on directly to you, the policyholder.
For 2025, the standard rate of Insurance Premium Tax applied to private medical insurance in the UK is 12%.
This rate applies to most general insurance policies, but it's not the only rate. There are two main bands of IPT:
Here is a simple table to illustrate where different types of insurance fall:
| Insurance Type | Applicable IPT Rate in 2025 |
|---|---|
| Private Medical Insurance | 12% (Standard Rate) |
| Car Insurance | 12% (Standard Rate) |
| Home Insurance | 12% (Standard Rate) |
| Pet Insurance | 12% (Standard Rate) |
| Travel Insurance | 20% (Higher Rate) |
| Mobile Phone Insurance | 20% (Higher Rate) |
| Extended Warranties (e.g., for a new TV) | 20% (Higher Rate) |
A few types of insurance are exempt from IPT altogether, such as life insurance, mortgage insurance, and certain commercial ship and aircraft policies. However, for the average consumer, most policies you buy will include the 12% standard rate.
The 12% IPT rate directly inflates the cost of your private medical insurance. For every £100 of your base premium, you pay an additional £12 in tax. Over the course of a year, this adds up significantly.
Let's look at a practical example. Imagine your insurer calculates your annual premium to be £1,200 based on your age, location, and desired cover level.
In this scenario, you are paying £144 directly to the government, simply for having health insurance.
The impact becomes even more pronounced as premiums rise, whether due to age, a claim, or general medical inflation.
A key issue is that IPT is a percentage. This means that any increase in your base premium also leads to an increase in the amount of tax you pay.
For instance, if your base premium rises by 10% next year due to age and medical inflation (from £1,200 to £1,320):
Your premium increased by £120, but the tax you pay also increased by £14.40. This compounding effect makes health insurance progressively more expensive over time.
Here’s a table showing the impact of IPT on various annual premium amounts:
| Annual Base Premium | IPT Amount (12%) | Total Annual Cost | Equivalent Monthly Cost |
|---|---|---|---|
| £600 | £72 | £672 | £56.00 |
| £1,000 | £120 | £1,120 | £93.33 |
| £1,500 | £180 | £1,680 | £140.00 |
| £2,500 | £300 | £3,000 | £250.00 |
| £4,000 | £480 | £4,480 | £373.33 |
As you can see, for a family or an older individual with a higher premium, the annual cost of IPT can easily run into many hundreds of pounds.
To understand the current debate, it helps to see how the standard rate of IPT has changed over the years. It was not always 12%.
This timeline shows that the tax has more than quadrupled since it was first introduced. The rapid succession of increases between 2015 and 2017 caused significant concern within the insurance industry and among consumers, who saw their premiums rise sharply as a direct result.
The 12% tax on private health insurance is a major point of contention. Industry bodies, health charities, and consumer groups have long campaigned for it to be reduced or removed entirely for health-related insurance products. The government, however, has consistently resisted these calls.
Here are the main arguments from both sides.
It's a "Tax on Health": Opponents argue that taxing a product designed to protect people's health is counterintuitive. They claim it penalises individuals and businesses for taking proactive steps to manage their healthcare needs. It's effectively a tax on being responsible.
It Reduces the Burden on the NHS: Every person who uses private healthcare for an eligible condition is one less person in an NHS queue. By making PMI more affordable, more people might opt for it. This could free up NHS resources, reduce waiting lists, and allow the public system to focus on those who need it most. According to NHS England statistics, the waiting list for consultant-led elective care stood at over 7.5 million in mid-2024, highlighting the immense pressure on the service.
It Would Increase Uptake: A reduction or removal of IPT would make premiums cheaper overnight. The Association of British Insurers (ABI) has previously suggested that scrapping IPT on PMI could lead to a significant increase in policyholders. This would benefit not only the individuals but the entire healthcare ecosystem.
It Encourages a Proactive Approach to Wellness: Many modern PMI policies include benefits that encourage a healthy lifestyle, such as gym discounts, mental health support, and digital GP services. Taxing these policies seems to work against the wider public health goal of promoting preventative care.
Significant Revenue Generation: IPT is a major source of income for the Treasury. According to HMRC's own statistics, IPT receipts were approximately £8.2 billion in the 2023-24 tax year. Carving out an exemption for health insurance would create a substantial hole in public finances that would need to be filled from other sources.
Complexity and "Opening the Floodgates": Creating specific exemptions makes the tax system more complex. The government's concern is that if it grants an exemption for health insurance, it will face intense pressure to do the same for other "socially useful" types of insurance, such as home insurance (protecting against homelessness) or income protection (reducing reliance on state benefits).
It's a Tax on Insurers, Not People (in theory): The official line is that IPT is a tax levied on insurance companies. While acknowledging that it's passed on to customers, the government frames it as part of the cost of doing business for insurers.
Risk of Insurers Not Passing on the Full Saving: There is a concern that if IPT were cut, insurers might not pass the full 12% saving on to customers, instead using it to bolster their own profit margins. However, the UK's highly competitive private medical insurance market would likely ensure that savings are passed on as providers vie for customers.
An expert PMI broker like WeCovr can help you navigate these costs and find a policy that delivers maximum value, despite the impact of IPT.
It is absolutely vital for anyone considering private medical insurance in the UK to understand its primary purpose. Standard PMI policies are designed to cover acute conditions that arise after you take out your policy.
What is not covered?
Understanding this distinction is the single most important step in avoiding disappointment with a PMI policy. It is designed for new, treatable conditions, providing you with faster access to specialists and private facilities.
While you cannot avoid IPT, there are several effective strategies you can use to lower your overall premium, which in turn reduces the amount of tax you pay.
Speak to an Independent Broker: This is the most effective first step. A specialist broker like WeCovr has access to policies from across the market. We can compare different providers and cover levels to find the best fit for your needs and budget. Our service is free to you, as we are paid a commission by the insurer you choose.
Adjust Your Underwriting:
Increase Your Excess: The excess is the amount you agree to pay towards the first claim you make in a policy year. Increasing your excess from £100 to £500, for example, can reduce your premium by as much as 20-30%.
Choose a "Guided" or "Expert Select" Option: Many insurers now offer plans where you are given a choice from a smaller, curated list of consultants or hospitals. This cost-containment measure for the insurer is passed on to you as a lower premium.
Consider a 6-Week Wait Option: This popular option can significantly cut costs. With this feature, if the NHS can treat you for an eligible condition within six weeks of the recommended treatment date, you will use the NHS. If the NHS waiting list is longer than six weeks, your private cover kicks in.
Take Advantage of Wellness Programmes: Many providers reward healthy living. By engaging with these programmes—tracking your activity, getting health checks, or improving your diet—you can earn points that lead to lower renewal premiums. As a WeCovr customer, you get complimentary access to our CalorieHero AI calorie tracking app, helping you stay on top of your nutrition goals.
Bundle Your Insurance: When you purchase PMI or Life Insurance through WeCovr, you may be eligible for discounts on other types of cover you need, such as home or travel insurance, offering further savings.
As of late 2024 and heading into 2025, there have been no firm commitments from the UK government to reduce or abolish the 12% IPT rate on private health insurance. It remains a stable and significant source of tax revenue.
However, the pressure from industry groups and health experts is relentless. With NHS waiting lists remaining a major public and political concern, the argument that a more accessible private sector can act as a vital "safety valve" is gaining traction. Any future government looking for ways to improve healthcare efficiency without direct public spending may be forced to reconsider the "tax on health".
For now, consumers and businesses should budget for the 12% rate to continue. The best strategy is not to wait for a tax cut, but to be proactive in managing your policy costs by working with an expert to ensure you have the most cost-effective cover for your needs. WeCovr's team of specialists is dedicated to helping clients find the right private medical insurance in the UK, providing clarity on all costs, including the impact of IPT.
Finding the right health cover can be complex, but you don't have to do it alone. At WeCovr, our FCA-regulated experts provide friendly, no-obligation advice to help you compare the market and secure the best private health cover for your unique situation.






